Saturday, August 08, 2009

From the Book Buyer's Perspective

As an author I'm always focused on the book buyer, as in, the "the reader." You know, the person who will walk into a book store, be drawn to my snazzy cover, and eventually spend their hard-earned money purchasing my book for their reading pleasure.

But there's another book buyer whose eye I have to catch before any reader can get their hands on my book. Every bookstore, from the big guys like Barnes & Noble, Borders, and Wal-Mart, to your small local independent bookstore has a book buyer who decides which book they're going to stock. If that book buyer isn't interested, then you don't have a shot.

I've learned much about this side of the business over the past few years. Let's face it, if I want to sell books, I have to learn the game inside and out. The fabulous Sue Grimshaw (you can follow her on Twitter), the romance buyer for Borders, is always incredibly helpful in providing writers useful information from the "book buyer" end.

To get another buyer's side of the business, hop on over to Michelle Buonfiglio's fabulous new blog on, Heart to Heart. She has Tommy Dreiling, the romance book buyer for Barnes and Noble stores. It's interesting to see the business from his perspective.